We work hard to build and maintain a relationship of trust with you. So, when it comes to handling your information, we do so carefully and sensibly, and in ways that live up to that trust. This policy lets you know how we do that, including what information we collect, how we use and protect it, and how you can decide what we do with it. Our goal is to help you understand how we use your information to improve our content, products, advertisements, and services.
We may combine any and all of this information to help create better products, services, and consumer experiences.
You can tell us how we can use your information by clicking on the links below:
You have certain personal data rights, including to access what personal information we have about you, make corrections or updates to it, receive a portable copy of that information or to opt out of receiving marketing information.
We collect information about you in many ways from many places. Some of the information we collect may include personal information that can be used to identify you; for example, your name, email address, telephone number, or postal address.
Please note: We may combine all of the information we collect about you to give you better products, services, and user experiences.
You provide it to us. You give us your information when signing up for an account on our websites or in mobile apps or by calling or emailing us. We may ask for things like your name, email or home address, date of birth, payment information, your age, gender, the number of people in your family, and the way you want us to send you information about our products and services—for example, to your home address, email address, or by texting you.
From sites and emails. We may use technologies that automatically collect information when you visit our sites, view our advertisements, or use our products or services. For example, we use cookies (a tiny file stored on your computer’s browser) to tell us what browser and operating system you are using, your IP address, web pages you visit, links you click, or whether you have or have not opened an email from us.
From mobile applications and internet connected devices. To give you the best possible user experience, we may use technologies that collect information from your phone when you use our mobile apps or from “smart” devices in your home. You consent to do this when downloading the app or installing household internet connected devices. This information could include your mobile phone or other device advertising ID, information about your phone’s operating system, how you use the app or device, and your physical location. You will get a pop up notice on your phone or device that gives you the option to accept or reject allowing us to know your precise geolocation (exactly where you are standing or where you are accessing the internet).
From other places. We may get information that other companies share with or sell to us. For example, you may have given consent for another company to share your personal information with us when you signed up for telecom services or a retailer loyalty points program. We may also collect information from places that you know everyone can see, such as from internet postings, blog entries, videos, or social media sites. We may also receive information from other companies who are in the business of collecting or aggregating information about you sourced from publicly available databases or from consent you have given to their use and subsequently our use of your information. This might be information about your income level, age, gender, number of people in your family, and products you have bought on the internet or from stores in your neighbourhood.
We use your information to help us meet our purpose of touching and improving the lives of people like you every day around the world. We use your information to respond to your questions or requests for information, send you products or samples you have requested, help you manage your Gillette site or app preferences, allow you to enter our contests or sweepstakes, to send you marketing information about our products, or process your payment for the products you buy from us. We may also use your non-personal information (e.g., purchase data, sample requests, etc.) in consumer research or analytics (or personal information when you have consented to participate in such research) to learn more about what consumers want so that we can make new products or improve the ones we already have.
Another way we use your information is to make sure that what you hear from us is relevant and useful to you as an individual. For example, we may send you information about Gillette® products if you have shown interest in our shaving products by visiting Gillette.com.au. When we do this, we will use your information – a cookie ID or device ID -- to limit the number of times you see the same advertisement from Gillette. We want you to hear from us about the products you use and love without you hearing the same message over and over again.
We may also use aggregate information from many people without identifying any individuals to better understand how our websites are being used or to study consumer habits so that we can make products and offer services that meet the needs of all consumers sharing some of the same things in common. For example, we can learn a lot about consumers who are new parents reading our baby product websites, so that we can better serve new parents everywhere with the products and services they want. Use of such non-personal information in this way helps to safeguard your privacy. We will always try to use non-personal information whenever possible for this reason.
To further protect your privacy, we will also use the least amount of information we can to accomplish the task at hand, put measures in place to prevent mixing information in ways that would allow cookie and device IDs to specifically and directly identify you (e.g., by name), and delete your information when we no longer need it for our business purposes.
We respect your personal information and take steps to protect it from loss, misuse, or alteration. Where appropriate, these steps can include technical measures like firewalls, intrusion detection and prevention systems, unique and complex passwords, and encryption. We also use organizational and physical measures such as training staff on data processing obligations, identification of data incidents and risks, restricting staff access to your personal information, and ensuring physical security including appropriately securing documents when not being used
i. with other companies. When we have your consent, we may share your information with select partners so they can send you offers, promotions, or ads about products or services we believe you may be interested in. We do not sell your personal information to marketers outside of Gillette. We may share information that does not personally identify you with other companies for any purpose.
ii. with service providers. We may need to share your information with companies who help us run our business, including hosting our sites, delivering our emails to you, analysing the data we collect, and shipping or sending you the products and services you requested. We share only the personal information needed for these companies to complete the tasks we request. They are required to protect your information in the same way we do and will not share it or use it for any other purpose.
iii. other situations. If a brand or one of our businesses with which you’ve shared personal data is sold to another company, your data will be shared with that company. As a result, your account and the personal data in it will not be deleted unless you tell the brand or new company that you want it deleted. We may also share your information with companies who help us protect our rights and property, or when required by law or government authorities.
i. Marketing: You can tell us to stop sending you email and text messages by following the opt-out instructions sent with these communications. You can also choose to stop receiving marketing email, SMS, or postal mailings by clicking here: https://www.pg.com/privacy/contact_us/contact_us/privacy-central-contact-interactive.html. While we will honour your choices, we may need to keep information to do so. For example, if you tell us to stop sending marketing emails, we will need your email address on file so that our systems remember that you no longer wish to receive marketing communications to that email address.
ii. Accounts: Depending upon the country where you registered, your Gillette account may offer the ability to access your information and make updates to or delete your data. If not, you can click here to make a request.
iii. Data access: You may access the personal data we hold about you, request that inaccurate, outdated, or unnecessary information be corrected, erased, or restricted, and ask us to provide your data in a format that allows you to transfer it to another service provider. You also may withdraw your consent at any time where we are relying on your consent for the processing of your personal data, for example, your receipt of marketing material.
To contact us in Australia with regard to your rights and choices with respect to your personal information, including to opt out of receipt of marketing materials, please call us on (02) 8864 5000 and ask for our Privacy Officer.
Alternatively, you can write to us c/o of the Privacy Officer at:
Procter & Gamble Australia Pty Ltd
4/1 Innovation Road
Macquarie Park NSW 2113
It is our policy to require all of our overseas sharing of personal information to be done in a way which requires observance of strict privacy and security standards, both during transit and at the overseas destination.
We may allow your personal information to be shared with those who are in countries other than your own location. We do this:
As a general rule, we keep your data for only as long as it is needed to complete the purpose for which it was collected or as required by law. We may need to keep your data for longer than our specified retention periods to honor your requests, including to continue keeping you opted out of marketing emails, or to comply with legal or other obligations. This chart tells you the type of data we collect, the purposes for which we use it, why such uses comply with the law (legal basis), and how long we usually keep it (retention period).
Type of Data |
Why We Collect This Data |
Legal Basis |
Retention Period |
Marketing |
To send you materials marketing our products or services or the products or services of our partners. |
Please opt out of receipt of marketing materials if you no longer wish to receive them – refer to your rights and choice above. |
Until you request to delete the personal data or withdraw your consent. If you do not make such a request, the personal data will be deleted on the following schedule: |
Contests |
To provide contest participants with information about the contest, including announcing the winner(s) of the contest. |
Your consent via completion of an application form. |
For 24 months unless local law requires us to retain it longer. |
Product Purchases |
To process your purchases of our products, cashback offers, or warranties and to send you relevant communications related to that purchase. |
Your consent via completion of the shipping and order form. |
As long as necessary to fulfill your order and follow up with communications about your order unless local law requires us to retain it longer. We also generally retain data for 24 months for cashback offers and 10 years for warranties. |
Contact Us |
To address your inquiries and make sure we follow up appropriately or as may be required by law or Gillette policy. |
Our legitimate business interest in managing consumer inquiries, as well as your consent for special category data which may be collected in some adverse event cases. |
From 0 to 10 years, depending on the nature of the inquiry, our legitimate interests for processing the data, and our legal obligations. |
Research |
To test our product ideas and learn about your preferences and practices so that we can improve our products and the lives of our consumers. |
Your consent. |
We will retain the personal data collected as part of substantive clinical research for as long as we need it for the purpose for which it was collected, and/or for as long as may be required to retain it by local law or regulation, which may be up to 25 years. For non-clinical research, we will retain your substantive personal data for a maximum of 5 years. We will retain your signed informed consent documents |
Media Targeting |
To learn about your Internet interests and customize the ads we send you. |
Our legitimate business interests in serving you with relevant advertising. |
We will retain this data for thirteen months from the date we collect it or until you opt out, whichever is earlier. |
Cookies are small files sent to your computer as you surf the web. They store useful information about how you interact with the websites you visit. Cookies do not collect any information stored on your computer or device or in your files. Cookies do not contain any information that would directly identify you as a person. Cookies show your computer and device only as randomly assigned numbers and letters (e.g., cookie ID ABC12345) and never as, for example, John E. Smith.
We use cookies for a number of reasons, such as:
These are the types of cookies we use:
How you can control cookies. You can set your browser to refuse all cookies or to indicate when a cookie is being sent to your computer. However, this may prevent our sites or services from working properly. You can also set your browser to delete cookies every time you finish browsing.
There is a lot of information available about how cookies work and how to change your browser’s cookie preferences. This includes information at the following links: Stay smart online – all about cookies and your privacy; Your online choices and Privacy Commissioner Fact Sheet on online behavioural advertising.
If you wish to complain about a breach of the privacy rules that bind us, you may contact our Privacy Officer via one of the below contact points:
Phone: | (02) 8864 5000 |
Address: | Attention, The Privacy Officer 4/1 Innovation Road Macquarie Park NSW 2113 |
We may ask you to put your complaint in writing and to provide details about it. We may discuss your complaint with our personnel and our service providers and others as appropriate.
Our Privacy Officer will investigate the matter and attempt to resolve it in a timely way. Our Privacy Officer will inform you in writing about the outcome of the investigation. If our Privacy Officer does not resolve your complaint to your satisfaction and no other complaint resolution procedures are agreed or required by law, our Privacy Officer will inform you that your complaint may be referred to the Privacy Commissioner for further investigation and will provide you with the Commissioner’s contact details.
Children’s online privacy laws. We follow all applicable data protection laws when collecting personal information online from children. For example, we do not collect personal information from children under 18 years of age unless we get consent from a parent.
This privacy policy is current at the date below. We may change it periodically. If we propose to change this policy, we will display at least 2 weeks’ prior notice of the change on gillette.com.au.
This is a policy. There may be additional privacy notices and terms relevant to you depending on the nature of your dealings with us and on our particular businesses. We have separate charters concerning our employees – this policy does not apply to the personal information of our employees in their capacity as such.
Updated December 2020